Twilight, Super Bowl Ads, Vanity Fair: What's the Buzz

Wednesday, February 4, 2009

by Claudine Zap

Tom Daschle with Barack Obama

It's buzz time.

  1. Lucy Hale (+6,927%). The 'Privileged' star caught major buzz when she admitted to being up for the same 'Twilight' role as Dakota Fanning. Hale says Fanning is a shoo-in.
  2. Pittsburgh Steelers parade (+452%). If you win six Super Bowl games, you get a parade. Pittsburgh will fete its team's amazing win over the Arizona Cardinals today. What's next, Disneyland?
  3. Tom Daschle (+264%). He's out: Obama's choice to head Health and Human Services doomed his bid for the job and withdrew today. The former congressman owed back taxes and received payments from the health industry ? adding to criticism that Obama was backtracking on his promise for a new kind of government.
  4. Vanity Fair (+186%). The magazine is featuring President Obama on the cover as part of its portfolio of the Obama team taken by Annie Leibovitz. Fun fact: The cover image is the same one used on a previous issue.
  5. Best Super Bowl commercials 2009 (+221%). The game may be over, but the buzz on commercials is still going. To view some of the most-talked-about game day ads, go here.

Caught on Tape

by Claudine Zap

Christian Bale: All Talk

Celebrities, take note. When you speak on, say, an answering machine, or you're on a movie set where tape is rolling, the sounds you make don't disappear into vapor. They are actually saved so they can be replayed, with very good sound quality, over and over again. But much to the delight of the Internet audience, stars just don't learn this. They get mad and we get the MP3 version. Thank you, technology. Here, a rant roundup, if you will, of our favorite meltdowns caught on tape.

Rant. Record. Repeat.
The brouhaha that's broken out over very unflattering audio of Christian Bale dressing down his director of photography on set is a reminder that nothing these days goes unnoticed or unreported. The tape of a potty-mouthed Bale, which hit the Internet and pretty much sent our Buzz-o-meter off the charts, has already become a cult classic.

The blog Hecklerspray noted that the yelling star veers into "about 13 different accents" but gives him props for finding an ingenious way to promote his upcoming film "Terminator: Salvation" (truth in advertising: We are not likely to get a rendition of the rant in the actual movie). New York Magazine reports that the rant has already earned rave reviews as a remix ? with a highly danceable beat.

While Bale may have hoped that the meltdown from last summer would quietly disappear, we're sure that hope vanished when a shocked Matt Lauer discussed the tape on the "Today" Show. Yup, he's toast. The assistant director on the "Terminator" set has assured fans that this was "just a moment" and has sworn (not literally) that Bale is not usually like this. Ever.

Say It Isn't So
One person who can actually sympathize is Alec Baldwin. The comedic "30 Rock" star caught hell when a tape of his ugly remarks to his daughter went public. (Yes, that would be when he called the 11-year-old a "pig.") He has since penned a book on fatherhood and divorce, and has apparently made up with his daughter ? although we don't have a recording of it.

Caught Off Guard
Stars aren't the only ones to make a mistake that will live on in their careers. There's what Huffington Post calls a "vintage meltdown" of Bill O'Reilly having a fit during the show "Inside Edition," which recently resurfaced. And, shocking news: He's not a teddy bear, even off camera. And who can forget the consternation that came after Barack Obama made a supposed off-the-record remark at a fundraising dinner about working-class Democrats clinging to their "guns and religion," which temporarily derailed his campaign.

One thing's for sure: Celebs keep talking, and we keep listening.

Idol Talk: Hollywood Slash and Churn

Tuesday, February 3, 2009

by Vera H-C Chan

Simon Cowell, Ready to Trample on Dreams

Vote for the Worst and Joe's Place have leaked the 36 finalists, and Hollywood Week just started.

Gleeful sport of spoilers aside, leaked names really don't matter at this stage. A few of those names won't get a blink of recognition from viewers, since some singers never got any audition camera time (and perhaps never will). Besides, the judges have complete control anyhow over Idolers' fates until the final 12, so emotional investment at this stage would be, well, unseemly. And, as Jason Castro proved last season, being a complete unknown right now isn't necesarily a disadvantage, and even adds a come-hither allure of mystery.

But, in salute to dreams that get crushed before they're fully bloomed, below are the most popular 20 contestants out of the 200 who have made it to Hollywood Week: This may be their last time to be an object of Web adulation, so enjoy them while they last.

Top Searched "American Idol" Contestants, past 7 days

  1. Joanna Pacitti
  2. Katrina Darrell
  3. Casey Carlson
  4. David Osmond
  5. Adam Lambert
  6. Michael Castro
  7. Stephen Fowler
  8. Raquel Houghton
  9. Kai Kalama
  10. Megan Corkrey
  11. Tatiana Del Toro
  12. Rose Flack
  13. Leneshe Young
  14. Frankie Jordan
  15. Kendall Beard
  16. Norman Gentle
  17. Matt Giraud
  18. Emily Hughes
  19. Anoop Desai
  20. Scott MacIntyre

Don't Stiff Uncle Sam

Monday, February 2, 2009

by Vera H-C Chan

Tom Daschle

Back taxes are the new undocumented nanny scandals.

There are a few ways to look at the recent revelations that Obama cabinet nominees shorted Uncle Sam.�

  1. Nomination hearings are one way to get the economy back on track, since there's all this new money coming in.
  2. After the hearings are all over, the Presidential Transition Team should become IRS auditors specializing in politicians.
  3. If someone who is supposed to oversee America's economy can't figure out his or her taxes, how are we ordinary blokes supposed to figure it out?

So far the tally is $128,203 plus $11,964 in interest from an "embarrassed and disappointed" Tom Daschle (up for Secretary of Health and Human Services) and $19,176 + $6,794 in interest for Tim Geithner (confirmed as Secretary of the Treasury). A handful of disapproving Searchers looked up "tom daschle tax problems," "senator tom daschle scandal," and "tom daschle tax evasion." Geithner scored�similar look-ups last week as well as "geithner turbo tax" and "what is so great about geithner."

Have these penitent and penalized payers triggered a more conscientious approach to the current tax season? Not exactly. While tax-related searches on Yahoo! are feverishly rising, 7-day lookups for "back taxes" are miniscule (unless they're related to other people's ... see above). True, queries on "tax fraud penalties" did see a 292% rise, but overall numbers are tiny. In fact, more people look up "california dui penalties" than the consequences of tax evasion.

More relevant is how much earlier�and how much more intense people are researching tax details. Keyword "tax" searches are already eight percent higher than this same time last year ... make that nine percent higher, when all those "bush tax rebate" lookups from 2008 are removed. People want what's due back to them quicker. Other sobering signs are the rises in "futa" (+16%) and "form 940" (+53%) queries (what employers have to file for paying unemployment taxes) and "economic stimulus package unemployment extension" (+82%).

The IRS�released a study (conducted in August) that said nearly 90% of Americans say it's not cool at all to cheat on taxes?and how often are Americans nearly unanimous on an issue? The agency didn't ask the 1,005 adults surveyed if they themselves had ever cheated. So that must explain the lack of Search concern about evasive behavior: Since every American taxpayer knows it's wrong, there's nothing for him or her to worry about. Hmm.

Meanwhile, below are two lists: the fastest moving and the most popular "tax" related searches.

Fastest Moving and Most Popular "Tax" Searches, past 7 days

1.

Federal Tax Refund Status (+1,346%)

1.

Turbo Tax

2.

Online Tax Preparation (+785%)

2.

Federal Tax Return

3.

Wisconsin Tax Forms

3.

H&R Block Tax

4.

IRS Free Tax Filing

4.

Free Tax Filing

5.

Where Is My Tax Refund (+610%)

5.

Tax Cut

6.

Free Tax USA E File (+495%)

6.

Bush Press Conference

7.

Missouri Tax Forms (+355%)

7.

Tax Forms

8.

CA Franchise Tax Board (+343%)

8.

Income Tax

9.

AESSuccess.org Tax (+309%)

9.

Tax Calculator

10.

California Tax (+264%)

10.

Economic Stimulus Package 2008 Tax Rebates